TikTok is opening a chain of 300 restaurants, called TikTok Kitchens, that will deliver some of its most viral food trends.
TikTok will partner with Virtual Dining Concepts and GrubHub to launch delivery-only "TikTok Kitchens" across the US. They'll open 300 in March 2022 and plan on opening over 1,000 by the end of next year. The restaurants will sell products that went viral on TikTok, including baked feta pasta, smash burger and pasta chips. Virtual Dining Concepts partnered with YouTube Star MrBeast to launch MrBeast Burger last year. MrBeast Burger has 1,500 stores in the US, UK, and Canada. Link
Photo credit: Virtual Dining Concepts