Nike has acquired virtual sneakers and NFT collectibles studio RTFKT. ~ RN in TECH

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Dec 14, 2021

Nike has acquired virtual sneakers and NFT collectibles studio RTFKT.
RTFKT develops virtual sneakers and other digital collectible NFTs. The terms of the deal weren't disclosed. They collaborated with artist FEWOCiOUS in February to sell real sneakers paired with virtual ones and sold 600 pairs/NFTs in just six minutes, netting over $3.1M. Link